Digital and Experiential Marketing, Web Development
We have worked with Bellwether Farms since 2018 on a series of campaigns that started with the launch its Organic Cow Milk Yogurt. This meant re-launching the website, as well as introducing locally targetted advertising on Facebook and on Google. More recently, we have worked together, hand-in-digital-hand to promote their sheep milk yogurt with Whole Foods, not to mention their amazing whole milk ricotta.
But there's more than digital -- with great food, you have to taste it.
So we worked closely with this artisan creamery to remake their field marketing, including placing them at large sports events in California, like the Giant Race in San Francisco. Belle, their mascot, which was named through a digital vote contest which we implemented making our live activations that much more effective.